Job description
Job Requirements
Process Contribution Process Outcome Performance Measure
Sales: Sales planning: Business plan formulation
1. Provide inputs to the RBM to consolidate the potential sales in the
region and develop the annual business targets for the respective
regions
2. Develop and approve the annual business targets of the franchise
partners
3. Develop and seek approval on the manpower optimization
strategies for the retail function · Annual business plan · Year on Year business growth
Sales: Evaluation and control: Conducting business performance reviews
1. Monitor the financial performance of company owned and
franchised stores against targets periodically
2. Develop and implement reporting & review mechanisms to track
operational performance and ensure course correction & corrective
action, as appropriate. · Business performance review calendar · Percentage of deviation from target achievement
Sales: Network Expansion
1. Study market potential, benchmark the competition in different
cities and create plans for expansion and present the same to seek
approval from the RBM · Expansion schedule · Percentage of market penetration
2. Identify and conduct feasibility study on potential properties in the identified cities with the help of BD team 3. Identify and conduct feasibility study on potential franchisee partners in the identified markets 4. Create the ROI projections for the new upcoming stores and seek approval from the RBM 5. Create and propose the annual budgetary requirements for new store profitability · Customer satisfaction score · Increase in revenue · New store performance
Sales: Retail marketing
1. Create and seek approvals on annual marketing plans, BTL activities
and budgets for regions/ stores
2. Design & develop activity for the retail initiatives in stores and
marketing support in terms of VM updation, gift with purchase
introduction & promotions etc. with expected ROI calculations
3. Create the annual overhead expenses in the region which include
VM fixtures, travel expenses etc. · Annual retail marketing calendar · Increase in sales · Increase in customer satisfaction scores
Sales: Franchisee Management
1. Maintain a constant business relationship with the franchisee and
act as SPOC to resolve operational issues and to maintain store ROI · Franchisee satisfaction score
Sales: Retail Operations: Store Management
1. Ensure smooth operations in the store in coordination with all the
relevant stakeholders like the store managers, admin, IRSG, Regional
VM etc.
2. Coordinate with internal Titan teams (IRSG, HR, Legal etc.) to
operationalize a new store within the agreed timelines · Store operating policy · Increase in customer satisfaction score · Adherence to timelines
Sales: Retail Operations: Scheme management
1. Design, develop, suggest and seek approvals on region specific
schemes for potential seasonal improvement in sales
2. Design, develop and roll-out regional schemes during an active
national scheme within the defined budgets after due approvals · Scheme roll out · Adherence to timelines
Sales: Retail Operations: Feedback management
1. Collate and relay customer feedback to the corporate teams like the
merchandising, retail operations etc. to improve customer
satisfaction and store ratings · Feedback mechanism · Increase in customer satisfaction score
Sales: Retail operations: Incentive management
1. Ensure roll out, compliance and payments of the incentive schemes
to the entire regional staff · Incentive scheme management · Number of cases of non-compliance
Sales: Retail operations: Training and development
1. Ensure new product introduction training to relevant stakeholders in
coordination with the HR team
2. Conduct training need analysis in the stores and nominate staff to
undergo re-training when required · Annual training calendar · Effectiveness of training · Increase in sales
Sales: Retail operations: Recruitment & Selection
1. Provide manpower numbers to the HR teams for the new stores
opened with due approvals from the RBM
2. Conduct interviews to support selection of company staff and critical
positions of franchisee staff in the region with coordination from the
HR teams · Recruitment policy · Quality of new hires
Retail operations: Field sales operations management: Customer complaint resolution
1. Manage the critical customer complaints and ensure quick
resolution by engaging the relevant teams · Complaint resolution policy · Customer satisfaction scores
2. Suggest and seek approval from RBM in implementing new methods for quick service turnaround time
People & Talent Management
1. Drive a culture of diversity, performance and transparency in the
region and ensure the employees in the region are engaged.
2. Mentor and develop staff using a supportive and collaborative
approach.
3. Ensure talent pipeline is created by succession planning for the
critical positions in the region.
4. Set Objectives for Reportees aligned to the organizational
/functional.
5. Liaise with HR on vacant positions.
6. Conduct recruitment interviews for key positions in the region;
Monitor the implementation of the Sales Training Program for the
region.